Matthew Cluck – Attadale Partners

Is your governance ready for Generative AI?

While many companies are experimenting with how to drive greater performance with Gen AI, many of our clients are hesitant to pull the trigger and launch these experiments into production. While the benefits of AI are often clear-cut, the risks can be harder to quantify and control. If you’re wondering whether you’re ready to use […]

Case Study: Prepared Meal Delivery Service

Consumer values, preferences, and behaviors transcend traditional demographic boundaries. Learn how we helped our agency partner enrich their understanding of their target market by capturing invaluable psychographic data which helped drive their sales strategy plan.

Attadale Granted Gen AI Patent

In April of 2024, three Attadale Partners employees were granted their first patent for a Gen AI solution! The patent was filed more than 2 years before Chat GPT was released, and reflects work going back as far as 2017. It covers an end-to-end AI-powered system developed for one of Attadale’s clients, including several Large […]

Case Study: Operational Impact

How a leading dental manufacturer used agile insights to grow their revenue in a highly competitive market.

Case Study: Consumer Product

This premier consumer product leveraged market research to develop a brand and product strategy for a new target market.

Attadale Partners’ Comprehensive Solutions for Agency Success

In a world where brands are constantly vying to reign supreme and companies are regularly looking to distinguish themselves in a sea of competitors, agencies are fervently working to develop winning marketing strategies and deliver exceptional results to their clients. While agencies are experienced in juggling these priorities, Attadale Partners offers a range of services […]

Attadale Q4 Labor Poll Results

Despite relative uncertainty through most of 2023, the labor market showed resilience. December saw the unemployment rate holding firm at 3.7%, solidifying a year-long trend of staying below 4%. Economists agree that 2023 was one of the best years for the labor market in decades. Specifically, Q4 brought continued to normalize, confirming the experts’ predictions […]

Attadale Q3 Labor Poll Results

Over the last year, we’ve seen the risk of recession decline, rising interest rates, an ever-fluctuating stock market, and an unemployment rate that remained relatively steady at historical lows. The U.S. September and October jobs report fluctuated significantly, further muddying the outlook. So where does the labor market currently stand? In our capacity as a […]

Change How You Engage with Customers with Speech-to-Text: A Transformational Case Study

Customer engagement is paramount to success. As businesses strive to deliver personalized experiences and enhance operational efficiency, harnessing the power of speech-to-text technology emerges as a game-changer. Explore how a Fortune 100 insurance company revolutionized its customer interactions, leading to long-term benefits worth hundreds of millions of dollars annually. Evaluation: Unleashing the Potential Before embarking […]

Survey Biases: Lies, Damned Lies, and Statistics

As data and analytics drive more and more of business, getting analytics right is more and more essential to making better decisions. How do you make sure you’re using insights to drive your business, without your insights falling into Mark Twain’s adage that there are “lies, damned lies, and statistics?” The most common biases in […]

National Hospital and Network Provider

Learn how this National Hospital and Network Provider used proprietary data and insights to reinforce their leading position in a highly competitive industry.

Mind the Gap: How Manufacturers Can Fix the Skills Gap

Even before “The Great Resignation”, the manufacturing industry had been struggling with filling open positions, with job openings increasing at double-digit rates since 2017 according to a Bureau of Labor Statistics employment survey. Post-pandemic, Deloitte and the Manufacturing Institute predict that 2.1 million manufacturing positions will go unfulfilled by 2030, costing the U.S a loss […]

Differentiating to Win in Medical Device Marketing

As the healthcare industry continues to grow, manufacturers must be able to adapt to changes. Without adapting, few manufacturers will be able to sustain long term competitive advantages given the technological advancements and increasing competition. In such a concentrated and highly competitive marketplace, healthcare companies must appeal to healthcare professionals in ways that matter to them.

5 Steps to Uncovering the Secrets of Physician-Hospital Alignment

Physician alignment is crucial to promoting quality and cost-effectiveness. Physician referrals also drive patient volume. Whether or not there’s a contractual agreement between the physician and the organization, it’s vital to pull physicians into the fold. Knowing the drivers of physician decision-making and how you compare to your competition is essential.

Nonprofit Donations

To thrive and grow, many nonprofits depend on donations. The model outlined in this guide provides a way to visualize the competitive landscape from the viewpoint of donors. From here, nonprofits can create strategies based on these insights to grow donations. By focusing on a choice that impacts the growth of the nonprofit, leaders are able to develop solutions for the correct problems, maximizing their limited time and resources.

How to increase university enrollment

Successful universities have learned to view their competitive landscape from their students’ point-of-view. Using that critical research, their marketing and admissions teams can make decisions and create initiatives based on prospective student insights, taking the guesswork out of their enrollment strategy.

Inside the mind of dental customers

Ultimately, businesses thrive and grow by winning customer choices. Therefore, it is critical to understand how dentists make decisions and how they view the competitive landscape. Based on customer insights, an organization can make decisions and create initiatives. It’s all about taking the guesswork out of strategy.

The Ultimate Guide to Employee Retention

The last few years have left employers in a staffing situation like no other. From office space shutdowns and layoffs to the need to rehire quickly and meet U.S. workers’ growing list of demands, human resource managers and hiring leaders are scrambling to find right-fit employees to fill voids quickly and efficiently, while also creating programs to decrease the
overall number of resignations.

Five Ways to Differentiate Your Agency Pitch

Using data, conducting client research, developing innovative solutions, planning long-term commitment, and being an expert in the field are just a few of the way to impress an in-house marketer. Using these methods not only improves an agency pitch, but it also improves the effectiveness and credibility of the agency.

Differentiate in Ways that Matter to Customers

Executives have to make decisions every day about their business in order to grow – decisions about their sales strategy, customer experience, product, marketing – you name it. When you focus on differentiating in ways that matter to your customers, everything else falls in line. You can confidently make decisions and produce powerful growth outcomes for your business.

How to Improve Brand Loyalty and Gain More Devoted Customers

With customer satisfaction at an all-time low, you may be struggling with retaining your most-valued customers. Learn the reasons why your customers aren’t staying loyal, how you can determine where your business stands amongst the competition, and what can be done to rectify the situation before it’s too late.